About WWF’s Earth Hour

Lights went out 8.30pm, 31 March 2012

WWF’s Earth Hour is a simple idea that’s quickly turned into a global phenomenon. Hundreds of millions of people turning off their lights for one hour, on the same night, all across the planet.

But it’s not to save an hour’s electricity. It’s something much bigger. WWF’s Earth Hour is about people coming together to put the focus on this brilliant world we all share – and how we need to protect it. Not just for an hour a year, but every day.

Because a healthy planet isn’t just good for polar bears or tropical tree frogs. It’s essential for us all. It’s easy to forget how much we depend on it for food, fuel, water, fresh air… And the truth is, our modern lifestyles have been taking a toll on our planet.

WWF already tackles a lot of the environmental impacts – like deforestation, endangered species, and the impacts of climate change. This year Earth Hour was a chance for everyone to say they’ll do their bit. And that’s never been more vital.

And, Earth Hour was a celebration. It was a night to remember – with people holding special candlelit evenings at home with friends and family, nights out on the town, and watching the spectacular global switch-offs from landmarks like the Eiffel Tower, the Pyramids of Giza, Times Square, Sydney Opera House…

Everyone was invited.

Why is Earth Hour important?

The way we live has impacts that we can’t always see or haven’t experienced directly.  From extreme weather changes such as flooding or drought, to food shortages, the loss of species and deforestation.

So Earth Hour is not about saving an hour’s electricity, it’s much bigger than that. It’s about realising that the actions we take, from the energy we use, to the food we buy and water we drink, has an effect on the world. We all depend on our amazing planet and need to look after it – not just for an hour a year, but every day.

How can you get involved?

If you want to feel part of something huge, just sign up now its not too late to show your support and join the hundreds of millions who switched off for a brighter future.

 

 

PLEASE NOTE: WWF discourages the use of floating lanterns in support of Earth Hour – Please read more…